Healthcare Marketing & Communications
Navigating Healthcare with Precision
The Bliss Group stands apart for its insights into how healthcare is discovered, delivered, and paid for.
We work across the consumer health and wellness, business of health, and life sciences sectors, and deeply understand the complexities of consumers, patients, caregivers, providers, payers, and physicians. Through our unique vantage point across highly regulated sectors, we are well positioned to help our clients navigate the healthcare ecosystem’s connections and convergences.
Our nuanced knowledge of an ever-evolving industry, combined with our exceptionally high level of client engagement, enables us to achieve optimal campaign outcomes.
We Turn Insights into Action
Healthcare is personal and affects us all at every stage of our lives. We focus on telling compelling human stories by reaching the right audience at the right time with the right message to inspire them to act. Our strategies are driven by data to deliver results and drive long-term value for our clients.
Reputation Building & Brand Awareness
We help clients strategically position their brands for growth and manage risks to protect the equity that’s been built.
Lead Generation
We help clients develop their lead generation strategy to attract, engage, and convert qualified prospects into clients.
Thought Leadership
We help clients establish their brand and key leaders as authoritative voices to build trust, attract top talent, and drive growth.
Your Partner in Driving Change
Consultative Partners
We believe in “Yes, and…” As your partner, we’re always focused on meeting and exceeding your goals, while operating as an extension of your team.
Insightful Strategists
We take an audience-first, insights-driven approach. Combined with deep industry knowledge, we define strategies that move your business forward.
Distillers of Complexity
In highly-regulated industries, complicated ideas are everywhere. We translate complex ideas into clear, concise messages that resonate with your audience.
Sectors We Work With
Benefits & Workplace
Companies at the intersection of the future of work and employee experience, including insurance, benefits, and culture.
Care Management & Value-Based Care
Helping consumers, patients, and caregivers navigate their health journeys, and supporting providers in the transformation from fee-for-service to value-based care.
Aging & Caregiving
Organizations serving elderly people and their families as they age through assisted living, skilled nursing, and home care.
Patient Advocacy
Businesses focused on championing patients' rights and needs, ensuring patients have a voice in their care, can navigate the healthcare system, and get the best possible treatment.
Consultants & Informatics
Companies innovating the healthcare industry through data analysis and expert consulting to reduce costs, drive smarter decisions, and improve patient outcomes.
Talent
Organizations focused on attracting, recruiting, and retaining top talent to connect leading nurses, doctors, and therapists to exciting roles.
Mental Health & Wellness
Companies supporting people at every stage of their mental health and wellbeing journey, from technology to mental health services.
Pharmaceutical & MedTech
Companies and consortia that develop or support the development of life-saving drugs, therapeutics, and innovative devices — to drive medical progress and better health outcomes.
We collaborate with Bliss Bio Health to deliver for our clients.
