Why Did You Do That?
When I was in the second grade, my homeroom teacher, Mrs. Reilly, walked up to my desk one morning. I didn’t like the […]

When I was in the second grade, my homeroom teacher, Mrs. Reilly, walked up to my desk one morning. I didn’t like the […]
Effective communication is paramount in today’s hyperconnected world, where information spreads rapidly and investor sentiment can sway markets.
The Bliss Group’s Media Specialist Team outlines best practices for securing coverage and putting your best foot forward when pitching reporters.
Survey data, bylines and emotive language are helpful tools when trying to catch the attention of reporters in a crowded media environment.
As public relations professionals, securing interest from the media to speak to a client is a huge win – but the job isn’t done there.