Social media is increasingly coming under fire as platforms like TikTok, YouTube and Facebook are accused of fueling a mental health crisis among younger generations.
As public relations professionals, securing interest from the media to speak to a client is a huge win – but the job isn’t done there.
Integrated earned media has been a core offering of The Bliss Group since its founding in 1975
Successfully securing media opportunities requires delivering value to the reporter, the reporter’s audience and the outlet – which ultimately helps public relations professionals provide value to clients.
I’ve had a pretty fortunate career and over the years I’ve been given a lot of great advice about how to succeed in […]
