A Data-Driven Approach to Better Serve Clients and Colleagues
As a data-driven marketing communications agency, we at the Bliss Group recognize the power of actionable data. Not only do data and insights […]
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Transforming Healthcare from Atom to Access: Q&A with NPG Health and Bliss Bio Health CEO Gloria Vanderham
The Next Practices Group and The Bliss Group are introducing a new healthcare platform, NPG Health and our first firm, Bliss Bio Health, […]
Power, Unchecked: How the Fate of Twitter’s Blue Check Might Impact Thought Leadership
The domino effect of Elon Musk’s acquisition of Twitter continues to rattle the PR industry. Whereas a previous Bliss Blog post provides a […]
2023 Media Predictions & Top 10 Stories of 2022
In 2022, public relations professionals found themselves dealing with a unique problem: navigating a media environment disrupted by the pandemic, not to mention […]
How to Find Your Role When You’re Not the Main Character
I have a soft spot for challenger brands. The ones who have to get creative to make the news or find something truly […]
