Is Anyone Really Listening? Why Measuring Engagement is Vital for Thought Leadership in Professional Services
I’ve spent most of my career working with and for leading B2B and professional services companies. Over the years we probably put out […]
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A Groundbreaking Oscar Nomination Provides 3 Lessons for PR Professionals
The 95th Academy Awards are this Sunday, March 12. While the Oscars are often seen as a celebration of the best artistic achievements […]
6 Trends Shaping the Future of Storytelling
From the ancient Greeks explaining the changing of the seasons through myth to your best friend conveying the awkwardness of her latest date […]
What’s Your Story?
If you’re in New York City and you want to catch a Broadway show the toughest to get is probably to Funny Girl, […]
PESO Model in 2023 – What’s Next?
Q1 is well underway and strategies for the first half of 2023 are being implemented. The marketing and public relations models continue to […]
