How We Think

We learn every day. Learning never stops. We teach what we know and inquire about what we don’t. We also share our latest thinking on what’s next for our industries and our profession from some of the smartest people in the business.

The Power of the Op-Ed

Op-eds – named because they typically appear in newspapers “opposite the editorial page” – got their start when New York Times editor John B. Oakes...

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The Bliss Group Names First-Ever Head of Employee Experience to Enhance Client Service and Professional Development

Keri Toomey, SVP and Co-Leader of Professional Services Practice, expands role to unlock employee growth and strengthen superior client service. The Bliss Group is reinforcing...

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Fantastic Fun at the Financial Follies: An Evening of Sparkle, Celebration and Singing at One of Journalism’s Premier Events

Founded in 1938, the New York Financial Writers’ Association (NYFWA) is the nation’s oldest organization for financial and business reporters. The association hosts networking opportunities,...

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Experience Earned to Lessons Learned: What Shifting My Focus Within Healthcare PR Taught Me About Building a Career in the Industry

Until recently, pharmaceutical PR was all I had ever known – from interning to the early days of my career post-college. Last year, I found...

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Content Corner: Dash It All and Hone Your Word Choice

Picture this: While drafting a work product on a looming deadline, you’re not 100% certain you’ve used a word or phrase or punctuation mark correctly....

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ChatGPT and the Future of Legal PR

As many law firms look to cut costs, some have been asking if artificial intelligence can help save money by taking over some marketing functions....

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